--- title: Case Studies | Growth Marketing Consultant description: Seven growth marketing engagements across B2B software, marketplaces and ecommerce, with the reported results for each. --- [Follow us on Instagram](https://www.linkedin.com/in/daverosenblatt-marketing/) [![Logo-selection on white](https://thegrowthmarketingconsultant.com/hs-fs/hubfs/Logo-selection%20on%20white.png?width=75&height=336&name=Logo-selection%20on%20white.png "Logo-selection on white")](https://thegrowthmarketingconsultant.com/?hsLang=en) [Follow us on Instagram](https://www.linkedin.com/in/daverosenblatt-marketing/) Case studies # 25 years building growth engines The problem, the work, and the results B2B software Enterprise content platform +87% then +34% New business revenue, year one then year two Head of Growth Marketing ### Scaling acquisition for a platform #### The situation New customer growth had to accelerate in a crowded market where the obvious channels were already saturated and every competitor was saying more or less the same thing. #### What I did Built personalized messaging by audience rather than one message for everyone. Ran partner and expert led campaigns across email, paid and SEO so the same audience met the message in more than one place. #### The outcome New business revenue grew 87% year over year, then another 34% in the second year. Growth held after the first year, which is the harder part. B2B sales software +77% Pipeline value, within six months Consultant, strategy through execution ### Rebuilding demand for a software client #### The situation Pipeline was not keeping pace with the company growth goals. The gap was not traffic. The right accounts were not entering the funnel at all. #### What I did Wrote a new messaging framework, built content campaigns against it, and ran channel promotion aimed specifically at priority accounts rather than at volume. #### The outcome Pipeline value grew 77% within six months. Mobile engagement platform 2x, twice Revenue, two consecutive years Digital Marketing Director ### Growing a mobile messaging platform #### The situation Demand had to be built for mobile messaging and A/B testing in a category where buyers did not yet have a budget line for it. #### What I did Built the digital marketing team and ran cost effective campaigns around engaging brand experiences rather than feature messaging. #### The outcome Revenue doubled, two years running. Executive membership community +22% then +33% Membership growth, Q1 then Q2 VP of Growth ### Launching a new membership business #### The situation A new paid community business for technology CFOs and general counsel, launched from nothing, with no existing acquisition engine behind it. #### What I did Built the growth sales and marketing team and the acquisition engine that fed it. #### The outcome Membership grew 22% in the first quarter and 33% in the second. Marketplace, telecom and ecommerce Hospitality staffing marketplace $1.43 per worker Cost per worker acquired through Meta ads Growth marketing lead, strategy through execution ### Acquiring hourly workers at scale #### The situation A two sided staffing marketplace had to grow both sides at once, the businesses posting shifts and the hourly workers picking them up. #### What I did Built Meta ads designed to sign workers up, wrote search content aimed at gig and hourly workers rather than at employers, and launched a new paid search program. #### The outcome Workers acquired at $1.43 each through Meta, with organic and paid search both compounding on top. National telecom provider +38% Ecommerce sales volume, within three months Head of Search Marketing ### Consumer acquisition in a defined market #### The situation Online sales and service growth for consumer and business products across a single national market. #### What I did Built a localized paid search strategy running on a 20 million AUD annual budget. #### The outcome Ecommerce sales volume rose 38% within three months. Industrial ecommerce retailer +17%, from down 30% Revenue, across six months Consultant, strategy through execution ### Turning around a declining ecommerce business #### The situation Revenue was down 30% year over year when the engagement started. #### What I did Launched new channels including paid social, SMS and affiliate, and built the content to support them. #### The outcome Six months of 17% year over year revenue growth, reversing a 30% decline. ## Want results like these Book a free consultation and a free AI search audit. 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